Our Story

I'm Julian, the proud Founder of Luxuriate Central, a men's luxury grooming brand designed to empower men to feel confident, bold, and happy.

At Luxuriate Central, we offer more than just products—we provide solutions for men facing challenges with growing their beards, dealing with patchiness, or managing dry and itchy skin. Our carefully crafted product line includes a hair and beard growth oil and a beard balm, each designed to help you look and feel your best.

My journey to creating Luxuriate Central was born out of personal struggles. Like many others, I faced the frustration of a patchy beard. I tried countless products on the market, only to find that they irritated my skin, were filled with harsh chemicals, or had unpleasant scents. Instead of giving up, I decided to take matters into my own hands.

For three years, I dedicated myself to researching and formulating the perfect blend of oils. After countless trials, I finally discovered a formula that worked wonders. I tested it on three strangers, and their positive feedback and noticeable beard growth marked the birth of Luxuriate Central.

I didn't just want to create another grooming product— I wanted to challenge the status quo. I set out to replace bad-smelling, ineffective grooming products with distinctive, long-lasting scents that not only nourish the beard but also promote significant growth. Luxuriate Central is more than a brand; it’s a testament to the power of perseverance, innovation, and the belief that every man deserves to feel their best.

Julian Okafor

Founder & Director, LUXURIATE